The State of Email Trends Report

in IT & Engineering, Marketing, Sales & Customer Service, White Paper Research / by /

It’s easy to get wrapped up in what’s trending and lean into strategies that are popular—but that doesn’t necessarily mean it will move the needle.

In collaboration with Oracle’s Chad S. White, Litmus surveyed email marketers on which email marketing trends they’ve been tapping into and which trends have been the most effective.

Learn which email trends you should adopt in 2024 and why, including:
• Tactics B2B brands are more likely to use
• The prevalence of emerging technologies like generative AI and AMP for Email
• How impactful personalization and real-time content is

Download The State of Email Trends Report to get full access to the data and insights from Litmus and Oracle to help you craft a more effective email program in 2024.

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