It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, you’ll see what marketers can learn from the symbiotic relationship of Taylor’s sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your […]

Download our Email Comes of Age guide so you can make every conversation engaging — including awkward ones. You’ll learn how to transition from pushing products to pushing the customer’s needs first — so that you’ll always give them the content they crave. Read our guide to learn how you can: • Know your customers better by integrating more data […]

Download our Adobe guide, Conducting the Cross-Channel Symphony, to discover new strategies for creating, managing, and orchestrating cross-channel campaigns. With expert advice from cross-channel maestros, you’ll be equipped to create beautiful marketing music that gets rave reviews from your customers. Read our guide now to learn how you can: • Integrate processes and data for cross-channel campaign success • Create […]

Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: • Get the latest pulse […]

With the right foundation, the road to digital transformation is easy. Find out the steps you can take to start your journey – and start delivering experiences that truly put your customers at the center. Read the guide, Customer-centric Digital Transformation: What You Need to Know to learn: • Five steps toward customer-centric digital transformation • Four key components that […]

Outdated, manual services aren’t just frustrating for citizens, they slow government processes down and increase costs. The Governing Institute recently analyzed how well state governments deliver digital experiences for citizens, employees, and businesses. Read Delivering on the Digital Experiences that Drive Efficiency to learn: • How digital experiences measure up in all 50 states • About our new customer experience […]

Being late to the game isn’t an option for companies that hope to survive. “If you don’t move ahead with digital transformation, you’re going to be left behind,” said Dan Puterbaugh, Senior Legal Advocate for Adobe Document Cloud at Adobe. Read the HMG Strategy guide, “Digital Transformation: At the Intersection of Strategy and Technology” to find out: • Why successful […]

Customer experience is only one of a range of competing priorities for IT leaders. We joined forces with Econsultancy and surveyed more than 14,000 digital professionals to share insight into the latest digital trends in the field of Information Technology. Read the report to learn: • Digitally-driven opportunities and challenges facing IT-based organizations • How to keep up with changing customer […]