Unlock the secrets to making your customers feel truly valued with our “7 Pillars of Omnichannel Personalization” guide. This essential resource offers clear, practical advice for creating personalized marketing experiences at scale. Learn how to make your data work for you, ensuring it’s accessible across all customer touchpoints to deliver meaningful, individualized interactions. Discover how to connect online and in-store […]
Read more ›Articles By: SAP
AI-Supported Marketing: Predictive, Effective, and Efficient
In 2024, 78% of marketers reported a boost in customer engagement since introducing AI into their campaigns.* As the technology evolves, AI’s influence in marketing will only continue to grow. Now’s your chance to get ahead of the changing landscape of AI-supported marketing. A new report, “From chaos to clarity: How AI can perfect your marketing strategy,” reveals the secrets […]
Read more ›AI-supported Marketing: Predictive, Effective, and Efficient
AI can fix some of your greatest customer service challenges. From scattered customer data to limited training resources, AI has the potential to help you close the gaps separating your business from stellar service experiences. A new report, “From gaps to greatness: Transforming customer service with AI,” reveals how AI is doing more than just improving customer service – it’s […]
Read more ›Take the Complication Out of Commerce with AI
Love it or hate it, the AI boom is one of the biggest things to happen to the world of commerce in years. If you aren’t convinced of the power of AI, there’s good news. A new report, “Meet your new e-commerce superpower: Step up your CX with real-world AI strategies,” is ready to help you learn to love AI […]
Read more ›Know Your Competitors’ Next Move
Staying competitive in manufacturing comes down to one smart move: transitioning to cloud ERP. And according to a recent Oxford Economics report, driving profitable growth once you’re there requires you to do these three things:• Reduce operational complexities.• Make innovation a focal point.• Streamline production. Find out how factories of the future are making it happen – fill out the […]
Read more ›Digital Innovation Takes More Than Tech, It Takes a Team
Service-focused companies who want to grow need more than the right technology, they need the right guidance. Oxford Economics explains how to find it and how GROW with SAP is speeding the path to – and growth from – cloud ERP. Just fill out the form to read the full article.
Read more ›Unlocking Agility with Event-Driven Architecture
You can’t control the pace of change, but you can always control how fast you respond. In this white paper, you’ll learn why event-driven architecture (EDA) has become an essential part of today’s integration strategies to meet evolving market demands. You’ll also gain insights from real-world EDA use cases and discover how SAP Integration Suite can help enable highly flexible, […]
Read more ›Driving Innovation Without Rebuilding
To thrive in a cloud-centric world, providing seamless and scalable access to data no matter where it resides is critical. Find out how 3 companies moved from SAP Business Warehouse to SAP Datasphere without costly and unnecessary rework. You’ll also learn how to plan your own phased approach for a successful migration.
Read more ›