Sponsorships are a valuable way to connect with your target audience. How are you leveraging this opportunity to increase audience engagement and improve ROI? By integrating social media into your sponsorship, you’ll boost exposure and attract more attention. Download this report to learn the five ways you can ensure your brand gets noticed.

During this year’s World Cup, some of the most strategic plays happened off the field — online. Brand and media teams connected with soccer (football) fans on an unprecedented global level, integrating social content into their owned digital experiences at massive scale. Even when they weren’t the primary outlet or sponsor for the matches, savvy social marketers found ways to […]

The Big 6 social networks offer tremendous marketing opportunities — and each one is very different. That’s why Spredfast has assembled our 6 Blueprints for Social Network Success. In one quick-read collection, you’ll discover constructive, actionable marketing tips for Facebook, LinkedIn, Google+, Twitter, Instagram and Pinterest. These Blueprints are packed with more than 50 useful insights and real-world examples from […]

The 7 Whiteboard Sessions Every Social Strategist Needs to Have Anyone working in social media knows things in this industry are constantly changing – from new strategies to new technologies to new platforms. It can be hard for social media practitioners and companies to stay ahead of the curve, particularly as enterprises, brands and agencies look to expand and scale […]

Required Reading for Any Social Professional For the subject of social media marketing, a standard curriculum has yet to be published to teach best practices and universally accepted conventions. Until now. The “Spredfast Social Business Textbook” is made for social media professionals looking to enhance their knowledge of social marketing practices and strategic guidance for future planning. The textbook takes […]

Great social experiences build lasting relationships. There is a huge opportunity for brands to create social experiences that are useful, unique, fun, or otherwise meaningful, because the sum of these individual social interactions is greater than its parts. It’s about better relationships—more open, more loyal, and with more value—for both your customers and for your business. In the pages of […]

6 Ways to Use Social Media for Business In this age of social business, customers want and expect to communicate with your brand on social media. And now is a better time than ever to engage with your customers on the channels they are talking on. But success on social doesn’t happen overnight. It takes strategy and planning to build […]