The sheer volume of data available to marketers can be daunting, especially without a data management platform (DMP). With a DMP, marketers can handle growing data challenges, create powerful customer insights and deliver marketing campaigns that increase revenue. To better understand your data, read the Adobe and Digital Doughnut white paper Data Management Platforms Deciphered. Learn how DMPs: • Create […]
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Mobile is the New Strategy
Five years ago, the mobile revolution was in its adolescence. Now, it’s in the midst of a growth spurt, and it’s developing faster than ever. To keep up, you need to deliver customer-winning mobile experiences that drive loyalty for your brand. And the key for achieving this is mobile maturity. Our report outlines survey results from marketing and IT decision […]
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Cyber Risk Report 2016: Executive Summary
Hacker attacks are evolving to target applications and to focus on financial gain. Attacks on Linux, Android, and OS X continue to grow. And government regulations threated to drive legitimate security research underground. Those are some of the findings of this year’s deep dive into the cyber threat landscape by HPE Security Research. Cyber Risk Report 2016 Executive Summary brings […]
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Ten Ways To ReEnergize Your Analytics
A lack of executive support and poor data quality are just some reasons why analytics programs fail. The guide by Adam Greco, Reenergize Your Web Analytics, identifies the key reasons for program failures and provides ten ways to make your analytics program successful. Read the guide to discover key ways to improve your analytics program, including: • How to deal […]
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Data Security and HIPAA Compliance in Mid-sized Healthcare Organizations
The 21st century is facing an uphill battle for better data security, and the healthcare industry is at the front lines. Healthcare providers deal with tremendous amounts of sensitive, legally protected data labeled protected health information (PHI), which requires certain security measures as defied by the Health Insurance Portability and Accountability Act (HIPAA). Mid-sized healthcare practices, those with 20-50 employees, […]
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Data Security In The Legal Field: What You Need To Know
Today, some law firms store terabytes — even petabytes — of confidential e-discovery and electronically stored information. When you consider your primary responsibilities as an attorney, why should you include this data’s security?
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Raise Your Game: Reduce Your Risk Of Data Breaches Without Complicating The Way You Work
Learn how Citrix ShareFile can help you think beyond ‘free’ to meet your clients’ expectations for data security — without adding any hassles to your day.
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8 Easy Ways To Boost Customer Confidence
In today’s market, you need high standards of professionalism to differentiate you from your competitors. Just having the best product or top-notch services isn’t enough anymore — customers need to know you care to become loyal. What can you do to help? Well tuck that shirt in, and read on to learn eight ways you can boost your customers’ confidence […]
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