Building positive, long-term customer relationships has always been important to business success, and the methods for doing so are evolving quickly across industries. This is definitely the case for financial-services companies. Clients are taking a more active role in managing their financial lives as compared to a decade ago. More consumer products for managing retirement, investing, and personal finances are […]
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Priorities Every CMO Should Adopt to Adapt to Change
If the pandemic taught marketers anything, it’s that business as usual just won’t cut it anymore. As our world faced unprecedented challenges, consumer behaviors shifted dramatically and continually. This means that more than ever, marketers need to be paying attention and ready to adapt to stay relevant to their customers. Here are some top priorities CMOs should prioritize in an […]
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USA Reopening Story
As the pandemic and its consequences continue to play out, there has never been a more challenging time for brands and consumers alike. The shifting situation in the US over the last few months has created new types of consumers who are resilient, open to change and more importantly, able to move with ease from offline to online or vice-versa.
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Next-Gen Cloud Contact Centers for Dummies
What can a modern contact center do for you? Learn how to elevate your customer experience, boost agent productivity, and reduce costs. Check it out in our eBook.
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Why it Pays to Have a Single Vendor for Cloud Communications and Contact Center
How many vendors do you use, or are planning to use, for your communications and customer service needs? If your answer is more than one, you’re likely suffering from high costs and unnecessary headaches. Multiple vendors mean there’s a disconnect between your contact center and the rest of your business, which complicates the customer experience, negatively impacts revenue, and increases […]
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What Your Employees Need to Keep Your Customers Happy
Just how happy are your employees? Do they enjoy their work? Do they often go above and beyond to ensure that your customers are happy? Perhaps more importantly, what do you do to maintain employee engagement? It’s not enough to assume a lack of complaints means you’re doing well. Increasing employee engagement is a crucial strategy for any business, particularly […]
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The Key to Building a Customer-Centric Team
Learn how combining UCaaS and CCaaS can turn you into a customer-obsessed business, reduce operational costs, and more. Together, a unified communications tool and contact center can spark engagement across all of your digital channels, giving your employees the tools they need to provide your customers the best possible experience.
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Measuring Matters: The Plume Quality of Experience Metric
Traditional assessments of home-internet connection quality depend on metrics that don’t accurately capture customer experience. They may reliably determine whether a network is fast or slow, but they rarely consider the specific devices found in someone’s home, or what those devices need to work as intended. They also usually ignore factors that exist beyond the router, like WiFi coverage quality, […]
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