Since most communication is non-verbal, video collaboration fills a huge gap that has long existed within organizations. The availability of relatively low-cost technology—including high-quality videoconferencing equipment, high-bandwidth networks and easy-to-use applications and tools—is bringing video collaboration within reach of today’s workforce. The impact on innovation and productivity—as well as critical business processes, from customer service to problem-solving—is only just starting […]
Read more ›Adobe Mobile Marketing Survey
With the explosive growth in smartphone and tablet usage over the past five years, most marketers have developed strategies to engage customers via mobile channels. In this Adobe survey, we analyzed and benchmarked best practices among mobile marketers, from “experts” in the field to more recent arrivals. We found that more experienced mobile marketers have learned to reach customers across […]
Read more ›Planning For The New Network: Ten Trends Rewriting The Rules For Midsized Business
With more than three out of four midsize companies now describing their business as being “network dependent,” network planning has become an operational make-or-break proposition. The new business network creates value by eliminating barriers of time and distance, enabling workers to access applications and connect with each other as if they were down the hall–even when they are around town […]
Read more ›Big Data Is A Big Deal: Is Your Network Ready?
Not only is big data redefining business management, marketing and operations principles, it is also transforming network performance requirements. Seven out of ten of enterprises and more than half of small and medium businesses have already deployed or plan to deploy big data projects. They understand the power of data analytics to fine-tune product and service offerings, enable more personalized […]
Read more ›Managed Network Services: The TCO Payoff
Three out of four midsize businesses describe themselves as network dependent. While network-based business solutions can enhance productivity, market velocity and customer relationships, concerns about operating complexity, reliability and security challenge IT professionals at midsized companies. To gain the benefits of advanced networking and minimize the operating risks, companies are increasingly turning to managed network service solutions. The approach offers […]
Read more ›Voice Trunking In An IP World: Charting A Practical Path For PRI And SIP
IT leaders understand the real-world road to all-IP means leveraging existing technology investments as well as intelligently integrating leading-edge IP capabilities. Utilizing Session Initiation Protocol (SIP) trunking for IP PBX telephone systems is a practical step in the evolution of business networks that currently rely on Primary Rate Interface (PRI) connections. SIP trunks offer the potential for cost-savings on telephone […]
Read more ›Definitive Guide to Lead Generation
Lead generation has become an important strategy for modern marketers, as they strive to create demand and get their messages heard by increasingly sophisticated, multi-channel buyers. In today’s complex world, marketers should use lead generation to build brand awareness, nurture prospects and customers, qualify leads, and ultimately generate measurable revenue. In this comprehensive, 160 page guide, we cover topics ranging […]
Read more ›How To Migrate To UCaaS Without Rocking The Boat
The unified communications as a service market is growing fast. In fact Gartner reports that the market is growing 25 percent annually. But that doesn’t mean that every UCaaS implementation will automatically be a success from the start. There are a few key items to keep in mind that will improve your chances of widespread adoption in your company:• Involve […]
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