The Master List of Email Delivery Terminology

Email may seem simple – create content and send to your list – but there are many elements that go into a good email program. The Master List of Email Terminology helps shed light on the terms that you should know and what you should be implementing in your own program.

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Build your Sender Reputation in Four Steps

Having trouble reaching your customers’ inboxes? You might have a poor sender reputation. Similar to a credit score, sender reputations reflect how good or bad your sending habits are. If your reputation is lower than you’d like, just follow these 4 easy steps to start hitting the inbox.

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5 DNS Security Risks That Keep You Up At Night

DDoS, cache poisoning, footprinting, oh my! Who knew that there were so many ways to threaten the security of your DNS? Find out all of the scary details about these attacks and what you can do to prevent them.

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Master List of DNS Terminology

DNS isn’t the easiest topic to grasp and the terminology can be confusing rather than helpful. In this eBook, you’ll find the most common DNS terms and their definitions to help you better understand DNS. From A records to zones, this list will get you on the right track towards becoming a DNS pro.

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5 Ways to Reduce Advertising Network Latency

If your ads are slow to load, chances are, consumers aren’t going to wait around to see them. Just the smallest amount of latency can cost you thousands of views, clicks, and conversions. By following these 5 guidelines, you can reduce your overall network latency and keep those clicks coming.

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The definitive guide to marketing automation

How can marketing automation benefit you? Marketing automation allows businesses to save time and money, measure and optimize marketing investments, and grow revenue faster. According to our benchmark analysis, businesses that use marketing automation can grow their pipeline by 45%, enjoy 25% higher revenue, and allow sales reps to spend 22% more time selling. Marketing automation is a must-have for […]

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General K Strategies to Lead Revolutionary Team

Want to know how to build and lead a revolutionary team? Ask a U.S. Army General. “Leaders motivate people in the pursuit of goals.” This brief by General Thomas Kolditz explores 3 strategies for revolutionizing your leadership and improving your team’s performance.

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3 Service Desk Predictions for 2013

Technology makes our lives easier, but the rapid proliferation of devices, apps and operating systems can complicate the picture — particularly when you need to support them all. “Combining critical tools enables IT departments to be more efficient, effective and save costs.” This solutions brief explores three service desk predictions for 2013 that will help you improve process, consolidate systems […]

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