Live Chat Comparison: A Goal-Driven Approach to Chat Vendor Selection

in Marketing, Sales & Customer Service, White Paper Research / by /

Selecting a live chat vendor can feel like evaluating dizzying lists of feature – each feature-set will help achieve a goal. But the challenge is to determine the features that will help you achieve your goals.

Live chat can achieve many results, like driving sales conversions, reducing shopping cart abandonment, enhancing customer experience and improving operational efficiencies. Whether live chat is new to your organization or you are looking to deepen the channel with a new vendor relationship, this paper will help you take a goal-driven approach to chat vendor selection.