Social Espionage: Gathering Intelligence to Crush the Competition
With social networks becoming a marketing necessity, businesses are going to great lengths to get a leg up on the competition – hiring 3rd party solutions, paying for proprietary databases, or obtaining insider information. But not every type of espionage needs to be unethical while helping you craft your competitive strategy. Simply Measured is calling this white hat social espionage “social intelligence.” Download this guide for the complete rundown on social intelligence, including:
– How to use social data to crush the competition
– The end-to-end process of conducting a competitive analysis
– Ways to prevent your competition from analyzing you
…and much more. Download the guide!
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