SSI, the sampling and research experts, sent an online survey on remote support software to a panel of IT decision makers and influencers from across the US.   The organizations represent a broad range of industries, and are all using remote support solutions, including Bomgar, Citrix GoToAssist, LogMeIn Rescue, TeamViewer and others – to support employees and customers.  This snapshot […]

While you may think your business is mobile-friendly, a mobile-responsive website is simply not enough anymore. If you want to grow your small business, you must also focus on mobile sales, marketing, email and payment. In this webinar brief, Rieva Lesonsky explains: • Why mobile search is vital to business growth. • How mobile optimized emails impact consumer behavior. • […]

True business growth comes from more than acquisition; it’s sustained by keeping your customers happy and introducing them to complementary products. According to eMarketer, it costs 10 times more to acquire new customers than to sell to the ones you already have. Yet most marketers still focus their investment and activities primarily on driving acquisition. Today, more than ever, marketers […]

The new Definitive to Lead Nurturing is a completely rewritten Second Edition that introduces the latest lead nurturing ideas, methods and techniques. Lead nurturing has become an integral part of a successful marketing strategy—specifically when building relationships with potential buyers across multiple channels, even if they are not currently looking to purchase a product or service. Today’s potential buyers don’t […]

Download this complimentary marketing automation buyer’s guide from TrustRadius, the most trusted research platform for business technology. This guide, which places Marketo in the Top Rated category, is based upon a distillation of 1,650 in-depth reviews of 20 leading marketing automation (MA) software products on TrustRadius. In it, you’ll get tips for succeeding with marketing automation and detailed profiles of […]

Download this complimentary marketing automation buyer’s guide from TrustRadius, the most trusted research platform for business technology. This guide, which places Marketo in the Top Rated category, is based upon a distillation of 1,650 in-depth reviews of 20 leading marketing automation (MA) software products on TrustRadius. In it, you’ll get tips for succeeding with marketing automation and detailed profiles of […]

Mobile devices have become an integral part of our lives. In fact, 44% of cellphone owners sleep with their phones next to their beds so they won’t miss a thing. As a marketing channel that commands plenty of dedicated attention, it’s vital that marketers understand how to effectively market on mobile. Mobile is quite possibly the most personal channel that […]

Five years ago, the mobile revolution was in its adolescence. Now, it’s in the midst of a growth spurt, and it’s developing faster than ever. To keep up, you need to deliver customer-winning mobile experiences that drive loyalty for your brand. And the key for achieving this is mobile maturity. Our report outlines survey results from marketing and IT decision […]