This year, content marketing has become one of the most popular marketing buzzwords to date. Just take a look at how the term “content marketing” has increased in Google search from 2009 to 2014. Whether content marketing is here to stay or not, one thing is for sure: high quality, original Google Searches for Content Marketing (2007 – 2013) content […]

At the core of every content strategy is creation – and for written content, that’s writing. A successful content strategy includes many moving parts: content planning, content creation, content promotion, measuring your content’s performance and optimizing for success. Each component is equally as important to your content strategy. At Scripted.com, we see many businesses outsource content because they’re stretched for […]

One of the most important actions you can take to create high-quality, original content is to maintain a specific style within your content. To scale your brand and voice across all of your content, your team needs a well defined style guide. We’ve put together a handy, go-to style guide for you to turn to the next time you’re scratching […]

Without good writers, a business can’t have the ammunition to communicate their goals, beliefs, successes and more to prospects through content. Hiring great content writers isn’t always easy though — there’s a process, and it’s a mix between being at the right stage of your content strategy and asking interviewees the hard questions. In this eBook, you’ll learn how to […]

For the 5,000 faculty and administrative staff at Princeton, delivering the best classroom experience means having the most up-to-date software on their computers. But making that possible was becoming more challenging for the university’s 11-person Office of Information Technology (OIT) Software Support team, which manages the desktop infrastructure. This case study reveals how the IT team at Princeton University installed […]

In-depth monitoring and analysis are essential to effective storage management. Dell™ EqualLogic™ SAN Headquarters version 2.6 with Dell SupportAssist is designed to improve these capabilities and accelerate problem resolution for EqualLogic storage.

Critical workloads and applications require constant availability and the systems supporting them need more than break-fix support – they need proactive and preventative measures to get ahead of problems before they happen. Read on to learn how Dell ProSupport Plus can proactively improve the performance and stability of your critical systems through environmental intelligence and the right expertise for your […]

Today’s workforce is more dispersed than ever and relies heavily on cloud-based services to stay productive. Cloud-based services and distributed service consumption are causing more traffic to flow across the public Internet, creating an entirely new set of challenges in the areas of performance, availability, and security.